My Success Story – How to Do 500 Times Better than AdSense

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Google Adsense is a program is run by Google. The program allows the publishers around the Google network of content sites to offer automatic text, video, images, advertisements to name a few. All of this is directly targetted towards the site content and the audience.

That first cent was exciting, because it proved that you simply really could make money online within the way it seemed that everybody said you’ll — by creating sites populated with ads, then sitting back and letting the earnings compile . Then, if the gurus were to be believed, it was only a matter of your time before i would be living in Hawaii, while bikini girls used the Mona Lisa to wax my Lamborghini.

So I read plenty about the way to use AdSense, took a couple of courses, and built a bunch of little search-engine-optimized niche websites. I worked and worked and built and built, and eventually I amassed a few dozen of those little moneymakers.

Slowly, visitors began to return to my sites, click on the expensive Google ads for lawyers and insurance, and make me some money. Then, reasonably content with my Google army, I put those sites on “set it and forget it” mode (like a Ronco Rotisserie) and began something new.

A different way to do it

Specifically, in April of last year, I started the Johnny B. Truant biz. The business model basically consisted of trying to write down funny blog posts and usually just hanging out online, then parlaying that good will into its logical succession, which is, of course, technology services.

I worked very hard, but it didn’t desire work — especially compared to what I had been doing on the niche sites. It felt like being an amiable jackass within the right places, and meeting people, and type of screwing around. Eventually it also began to desire building a business, but that happened slowly and by degrees.

Nine months passed, with both venues making me money in their own unique way.

At the top of 2009, I recorded my second five-figure month within the JBT technology biz, after building between eighty and 100 blogs for clients in December.

And at round the same time, I got my first ever AdSense check from Google. it was for $111.

The best way to “make money online” is probably not what you think that.

Spend a couple of minutes Googling around for tactics to form money online. Go ahead; I’ll wait.

If you didn’t do this search just , it’s probably because you’ve tried it before and already knew what you’d find. Almost every site, course, and guru out there’ll tell you that to form money online, you ought to check in for AdSense (or maybe for an outsized advertiser’s affiliate program), rustle up some long-tail keywords, and begin gaming Google traffic.

I’m not getting to tell you that doesn’t work . . . but i’m getting to tell you that it didn’t work for me, which it’s unlikely to figure for you if you’re even one iota like me.

Here’s why I don’t just like the AdSense strategy as a business model:

  • It’s not a business model. Any time you’ll mention “monetization,” you’re probably not talking a few real business because “monetizing” a business is redundant. “Monetizing” is slapping a moneymaker on top of something that doesn’t naturally produce income. The way that 99.99% of individuals dive into AdSense, they’re simply putting something out there and expecting the dollars to appear . there’s no real planning, no accounting forecasts, no intention down the road to enhance workflow or expand offerings or enlarge the sales funnel, no exploiting the simplest abilities of yourself and partners to make benefit for others.
  • It doesn’t add value. Technicalities aside, there’s no real product or service within the way most AdSense “make money online” campaigns are run. there’s simply arbitrage. You’re not increasing widget sales; you’re trying to form sure more of the prevailing sales will occur through your ads. I learned my lesson trying to play the stock exchange (and failing) then investing in land (and failing at an epic level): Sustainable incomes come from using your talents to make value for others, not from gambling and playing the numbers.
  • It contradicts the way internet is meant to figure . Yes, yes, I know . . . some people blog during a heartfelt manner about cabinetry and run cabinetry ads, and visitors click them to shop for cabinets and therefore the site owner makes money. But most AdSense strategies are all about gaming the system. once I was creating insurance niche sites, I couldn’t have cared less about insurance. i used to be simply trying to draw traffic faraway from the legit insurance sites in order that people would click on my ads rather than finding an insurance firm a special way. That’s not the way that the online is meant to figure . . . which is to efficiently connect the searcher and what she’s checking out .
  • It’s anonymous. Few “make money online” strategies will tell you to blog under your own name, include your own picture, and make an enormous deal about being the guy or gal who created this site. In fact, I spent a lot of my time trying to obscure who i used to be . Many courses even tell you to use hosting which will generate random, non-sequential IP addresses for every site, in order that even Google won’t know that one person owns all of them . Anonymity conflicts directly with what I concede to be the most important reasons for my success, which are honesty, authenticity, trust-building, and transparency.

You can do better, no matter who you’re

I worked really, really, really hard on those AdSense sites. I worked 15-hour days; I wrote keyword-laced post after keyword-laced post; I entered them in article directories and put them through social media bulk submitter; I launched site after site, tweaked, customized, and researched.

And by doing that, I made $111 during a year.

Maybe I didn’t exerting enough. Maybe I used the incorrect system. Maybe, if somebody else had done it, they could have done it twice also . and perhaps that very same person would have done it for 3 times as long as I did, building sites for the entire year rather than only doing it for four months.

So yeah, maybe that super-ambitious person may need made $888.

Now, stop and believe that for a second.

Anyone who doesn’t believe that they might start a business today, being themselves, playing to their own strengths, and creating value for others, and not make quite $888 during a year should.. well, those people should really just stop reading about business immediately .

Am I saying that you simply can’t use AdSense to form money online? No. Am I saying that each “system” for striking it rich on the net — like creating anonymous niche sites that use AdWords ads to draw traffic to affiliate products — is an impossible scam? No.

I’m just saying that the typical person is perhaps getting to have better luck building a true business. Meaning:

  • One that you simply can stand behind publicly.
  • One that’s supported helping others in exchange for pay.
  • One that benefits from being a true , authentic person.
  • One that matches your best abilities to the requirements of others.

This Third Tribe thing? This new internet era of being real and honest and open in business and marketing instead of counting on tricks, games, yellow-highlighted text, and therefore the hard sell? It’s real, folks. And a minimum of on behalf of me , using that approach turned my Google earnings into an afterthought.

If the “Third Tribe” sort of doing business appeals to you, subscribe the free Copy blogger newsletter, Internet Marketing for Smart People. We’re within a couple of days of announcing a brand-new tribe for online entrepreneurs. And our newsletter subscribers are going to be the very first to find out about it.

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